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I once heard a saying that hit me hard. It goes like this: "We all die twice: the first time when we take our last breath and the second time when our names are said for the last time." Powerful, right?
It made me think of personal branding. First of all, most things make me think of personal brand...
Entrepreneurs across the globe are becoming more interested in building their personal brands. Yet, as much as we feel ready to put ourselves out in the public eye to gain visibility for our businesses, it means a dedication to consistent content creation. And that presents a dilemma.
Where d
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Meet Kate Holden
If Kate is known for one thing, it’s taking everything to the next level.Â
In a room full of impressive entrepreneurs, Kate stands out. Equipped with the proven ability to run several businesses, a multitude of leadership roles within EO, and a non-profit board that grants wishes ...
Marina Byezhanova joins Polly Craik, CEO & Co-Founder of Vexxit, on the "Ask a Vexxpert" podcast. Listen to the full episode above and read the transcript below.
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Welcome to Ask of Vexxpert brought to you by the team at Vexxit.com. Our bi weekly series is the podcast helping business ow...
Our Co-Founder Marina Byezhanova was delighted to be a guest on Ashutosh Garg's podcast dedicated to the topic of personal branding, representing our personal branding agency. They spoke about the WHAT, the WHY, and the HOW of personal branding. With a multitude of personal stories and examples, thi...
Contributed by Chase Fitzgerald
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If you are an entrepreneur looking to become the face of your business, you are thinking of building your personal brand but do not know where to start.Â
Recently, the importance of having a personal brand has been recognized in the business world. For an entrepr...
In February 2022, David Arsenault went viral on LinkedIn. The formula was a simple one: one single post comprised of 150 words, an image and a hashtag. David’s post racked up 2.5M+ views, 30,000 likes, and thousands of shares and comments. It trended for weeks as people from across the globe engaged...
The 4 Nonnegotiable Traits of a Strong Personal Brand.
"A personal brand does not scale without marketing, but marketing without a clearly defined personal brand is simply not worth being scaled."
In this piece we discuss the core pillars all strong personal brands are built on and how you will ...
Step 1 to personal brand building is not what you think.Â
Most personal branding advisors will incorrectly tell you that the first step of personal brand building is creating content.
We discussed the first key step to take when it comes to building a personal brand in a recent article for Entrepr...
An open letter from Marina Byezhanova, co-founder of Brand of a Leader.
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Last week, I publicly shared my big goal: to become the global thought leader in personal banding. It was intimidating to share such a lofty goal openly – but I know that clarity of vision is one of the main keys to suc...
Personal branding is a fairly nascent field if we look at the surge of interest in it. Although written about by Tom Peters in Fast Company in 1997, it is really in the last 5 years that we have seen a massive increase in interest in this topic, as well as academic research into its many facets.
As...
Do you actually want a personal brand?
Many of us want a personal brand these days. Most of us aren’t really ready for it.
The primary reason: building a personal brand means starting to conceptualize yourself as a marketable concept. Whether B2B or B2C, some of Marketing 101's foundational necess...
